White Thoughts and Branding

Little Stars and She

Expanding its commitment to family health, the much-loved children’s hospital unveiled a new facility dedicated to women’s health services, including Gynaecology and Obstetrics. For this, we crafted a fresh brand identity, logo, and internal branding strategy designed to resonate with both the careseekers and staff.
The ask was to create a brand and establish its position in the market. With intensive care and expertise, we successfully delivered an idea. An Ampersand with a heart and womb became the symbol of change & ‘She’ got a new identity.

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